Redesigns
What Store Owners Get Wrong About Modern Shopify Store Design
Modern design sounds like a style choice, but most Shopify stores that look modern are still leaking revenue through the same old structural issues. In practice, most Shopify stores that look modern are simply well-lit…
Shopify Insights
UX & Conversions
Articles about ux & conversions — practical, senior-level thinking on redesigns, migrations, performance, and long-term Shopify store health.
Redesigns
What Store Owners Get Wrong About Modern Shopify Store Design
Modern design sounds like a style choice, but most Shopify stores that look modern are still leaking revenue through the same old structural issues. In practice, most Shopify stores that look modern are simply well-lit…
Redesigns
Common Mistakes When Launching Multiple Shopify Markets
Shopify Markets often looks straightforward at first, but good intentions aren’t enough when teams start with an incomplete mental model of what the feature actually changes. The feature is often framed as a way to…
